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Concocting clever ideas is easy.
Making your customers buy them is hard.

In my experience as an advertising copywriter, I've conceptualised and executed advertising and marketing campaigns that have led to increased product take-up rates, social media engagement and overall ROI. If you're looking for an efficient copywriter to fast-track your next campaign, here's a summary of how I can help:

What I can do for you:

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  • Conceptualise and execute full-scale advertising and marketing campaigns
    (digital content for seasonal promotions, product/event-specific campaigns, etc.)
     

  • Craft website content
    (website IA, customer flow, marketing funnels, online activation, etc.)
     

  • Plan social media strategies
    (cross-platform social media calendars, targeted outreach, etc.)
     

  • Craft copy for all of the above​

     

Clients I have worked with:

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  • Financial services
    [Citibank, MasterCard, HSBC, Standard Chartered, ABN AMRO]
     

  • Hospitality & Tourism
    [InterContinental Hotels Group, Royal Carribean International, Singapore Tourism Board, Gardens by the Bay]
     

  • Tech
    [HP, Acer, Samsung]
     

  • Property development
    [CapitaLand Residential, Far East Organisation, Wing Tai Holdings]
     

  • Luxury automobiles
    [Rolls-Royce, Porsche]

  • LinkedIn
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